Juicy Fruit is a brand of chewing gum made by the Wrigley Company, a U.S. company that since 2008 has been a subsidiary of the privately held Mars, Incorporated. It was introduced in 1893, and in the 21st century, the brand name is recognized by 99 per cent of Americans, with total sales in 2002 of 153 million units. Juicy Fruit has just released a "Sweet Flavors" Kiwi-Strawberry flavour. They have also released Juicy Fruit Desserts. There are four variations of Desserts: Orange Creme Pop, Strawberry Shortcake, Lemon Square and Apple Pie. Juicy Fruit also has released Juicy Secret and Juicy Riddle which are both sugar-free. Beginning in 2015, Juicy Fruit released two new flavours based on Starburst candy: Strawberry and Cherry. In December 2017, Juicy Fruit introduced Juicy Fruit Mixies which include their Original flavour along with three new flavours: Strawberry, Watermelon and Grape. Juicy Fruit gum consists mostly of sugar contained in a synthetic gum base. Other ingredients include corn syrup and dextrose as bulk agents and natural sweeteners, natural and artificial flavourings, glycerol and lecithin as softening agents, aspartame (NutraSweet) and acesulfame K as artificial sweeteners, Yellow Lake 5 as a colouring and BHT as a preservative.
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